Amazon did not become the world’s most renowned market space overnight. It took years of development and other factors to bring the business to what it is today. The best part is that Amazon started as a completely online business that caters to most of the world, and gradually evolved into a giant that made its name in almost every niche, including technology.
If you are even the tiniest bit interested in starting your own business, especially online, you can find great inspiration in this article and learn from Amazon’s footsteps how your business can find success, too. Here are some reasons why Amazon is so successful:
They are not afraid of getting out of the box:
Amazon has been one of the most innovative online businesses so far. From its affiliate program to its numerous online outlets, Amazon has been creative in its errands. However, its most innovative project has been the Echo (voice command device).
They are there for you:
Amazon is known for its excellent customer service. In fact, they are so responsive and helpful to customers that they have won awards for it. Good customer service is the key to satisfied customers, so that is a lesson to remember well. Amazon has well-trained social media teams and allows its customers to reach them through social media, email, and phone, and does not hesitate in assisting its customers even in returns and refunds.
They know what they are doing:
It is very often that when you order something online, you get the wrong parcel or missing items. Isn’t that annoying? Well, with Amazon, they offer amazing discounts, same-day deliveries and other services that may seem too good to be true at times, but they execute it very well. They send the right parcels, and even if a mistake is made on their end, they hold themselves accountable and fix it.
They offer a variety to their customers:
Did you know that Amazon began as only an online bookstore? Over the years, they have literally expanded their roots into so many niches that it is possible to find everything from beans to gadgets in a single search. The variety that it offers allows customers to find everything they want all in one place which is why they prefer it. However, you don’t necessarily grow into every niche to make your business successful. The lesson to get here is that whatever your niche is, provide your customers variety in that niche.
They are determined to succeed:
People who are running Amazon are determined. They have faced failures and bounced back instead of backing down as most people would. That is what makes Amazon a successful business the most. They are in the market to stay, to survive, and to achieve more. The truth is, every business faces failure. It is the ability to stand back up after a fall that makes a business survivable.
If you own a business or plan on running one, these lessons can do wonders for you.